Posts

3rd Quarter Submission

Image
For my third quarter submission, I decided to recreate all of my pages in Indesign. I was fairly happy with the first version of my cover, but remaking it in Indesign made it seem more polished. It is also more high resolution and easier to read. I completely redesigned my table of contents. I removed the colored background because it would've been very expensive to produce. Due to this, I was able to make a more effective use of my white space and add an extra photo. For my article spread, I made it all into one article instead of a page of the article and then just having the interview that I did. This made the spread more cohesive and really tied everything together.    

Revision #3

Image
For my third revision, I decided to remake my cover in Indesign. I was fairly happy with the first version of my cover, but I wanted to remake it because I thought it would make my project more cohesive overall. I changed the design a little bit and added a shape to make it more visually appealing. Since I redid all my other pages, it was only fair to redo my cover with Indesign as well. The added pop of red is also a nice aesthetic bonus, seeing as red is one of the traditional circus colors.

Distribution Plan

For my magazine, I plan to distribute it mainly in America. I want it to be available to anyone who wants to read it, but I feel that having it based in America would be beneficial. I would talk to different retailers in order to get prime shelf space. I also want to go to different circus events to help promote it and get the word out. Since the circus community is fairly small and a lot of people know each other, the word will travel quickly. For the digital element, I plan to have magazine access online so people who don't have time to read the physical copy can take it on the go. I also plan to market the magazine through different social media platforms such as Twitter and Instagram. I also think that having a Youtube channel that teaches people circus would be a good way to help boost it.

Revision #2

Image
For my first revision, I decided to change the layout of my second magazine page. I felt that having the separation between the two pages was too great, so I decided to make it more cohesive. Now it’s all structured as one flowing article which makes it look more professional. I decided to make the interview a part of the article instead of an insert into the main article. This provides a better overall view for the reader and wont confuse them as much as having it as an insert. Having a continuous spread is more conventional to the industry standard as well.  

Distribution Research - Health

Image
Health magazine is a women's health magazine that focuses on everything from stress to relationships in the everyday woman life. For their digital distribution, they have a website and many social media platforms. On the website, you can sign up for their newsletter which gives you even more information about the magazine and different events that they have. On their website they have an extremely colorful home page with lots of articles about all different topics. They have topics ranging from health and wellness to social media to beauty. On their social media accounts, they post about their most important articles and motivational quotes. Their goal is to encourage women to be the best versions of themselves possible

Distribution Research - ESPN

Image
ESPN is a great example of how a magazine adopts to digital marketing. They have a giant team behind them that enables them to be wildly successful. With the recent release of Disney+, their digital audience has increased even more. ESPN has a major distribution seeing as in addition to their magazine, they have TV stations and radio shows. Being majority owned by Disney gives ESPN a huge exposure, making it extremely popular. Their website has lots of articles about different events going on in the sports world as well as scores from different games. On their website they also promote all their social media which they use heavily to interact with their audience and most dedicated fans. These social media accounts give inside looks at behind the scenes of athletes lives and the games. Them being on Disney+ is also a huge bonus. Every person who has the service is able to access ESPN+, which just gives them even more traffic

Revision #1

Image
For my first revision, I decided to redo my Table of Contents in Adobe Indesign. After the feedback from my midterm submission, my teacher told me to make more effective use of my white space. Previously the background was red, which he told me was extremely expensive to do. I changed the layout too just to give it a more interesting look. I also thought it looked too plain with just two pictures so I added a third. I feel like this new layout is more eye catching and is more aesthetically pleasing than the old one. The new format is more appealing to readers as there is more to stimulate them.